Sales Events
Take your brand on the road
Imagine your product being sold at Wrigley Field in Chicago prior to a Cubs game? How about American Airlines Arena in Miami before a Heat game?
We do these too—including demonstrations, providing sampling of CPG products, and even selling the product in a festival environment. Sales and product visibility doesn’t have to be inside a brick-and-mortar retail environment; we can take your brand on the road and take sales to a new channel of success!
Connect with your consumers on a national scale—from pop-up events to festivals and stadiums, we design experiences that engage, delight, and most importantly, sell.
Tablet and smartphone transactions—Accelerate your sales and add brand value through mobile payment solutions in your store or on the road.
Sampling campaigns – getting your brand into the hands of the consumer is critical to business growth. A strategic, well-executed sampling campaign can change perceptions, generate purchases and build brand loyalty.
B2B Events – From trade shows to product launches, let us design experiences that reach key industry decision-makers, generate leads and nurture relationships.
Mobile tours – Take your brand out of the store and on the road with mobile marketing, From pop-up kiosks to branded trucks, we can help you reach consumers across the country.
Events & festivals – Connect with sports and music fans where they gather—before the game or during the festival. Align your brand with the experiences that your consumers love.
Kiosks – Expand your retail reach without expanding your storefront. Use kiosks to enhance product promotion, introduce customized or specialty products or offer web-based ordering.
Key Service Highlights
Staffing & Recruiting
Complete HR Management
Do you have the challenge of staffing hundreds—even thousands—of positions with sales professionals that can positively represent your brand?
TRO has the infrastructure and processes to take that piece of the equation off of your plate so you can concentrate on other areas of your business. We know where to find the best people—and understand the specific DNA for your business because we come from retail. We know what’s needed—and do it economically with speed and quality, so you can get back to your core business—creating sales.
TRO owns the execution of the HR process and will collaborate on ideal candidate profile and select and manage your team:
- Identify candidates
- Personality indexing
- Rank & interview candidates
- Background check & drug screening
- Recommended for hire
Key Service Highlights
Store Operations
Turn-key Solutions
Have you ever dreamed of opening and operating your own retail business but didn’t know where to start or what to do?
Running retail stores is our specialty – we’ve run our own retail stores for years, and can be your turn-key solution from initial consultation all the way to managing your business, complete with trained management and sales teams, and you taking your profits all the way to the bank. We make your dream of owning and operating your business a reality. If your stores are already up and running, we offer consultation services tailored to improving performance and productivity.
Seasoned management team:
- Owned and operated both privately held and public-traded retails stores
- Served as senior management of big box retailers and national manufacturers
- Engaged in building and executing retail strategies and programs on behalf of Motorola, Microsoft, Vonage, Canon, Kraft Foods, The Walt Disney Company, Samsung, Fujifilm USA, Kodak, Apple, HP, SodaStream, Moshi, Sprint, DripDrop, and many others.
- Raising companies’ retail profit margins for more than 200 collective years
Key Service Highlights
T-ROC University
TRO’s training team provides guidance, resources, and proactive information to field teams —whether outside sales, inside sales, or retail associates — to ensure optimized performance.
Experience
The Retail Outsource has been in business for more than 15 years—led by an executive team with more than 200 years of combined experience in retail management, instructional design and learning development. Training programs developed for major retailers and companies like Belkin, Best Buy, OfficeMax, Sears, Walmart and Target.
Methodology
Blending learning solutions of online, classroom or webinar and on-the-job training Modified ADDIE approach that combines design and development greatly reduces implementation time for fast results.
Key Service Highlights
Merchandising
The right product. The right place. The right price. The right time.
Your product has to travel quite the journey from manufacturing to sell-through, and T-ROC can provide continuity programs to ensure your product is out of the back room and onto the sales floor, merchandised via paid endcaps, using every inch of your planned in-line space, and creating relationships with store personnel to make sure your passion is their passion for sales.
Make your product stand apart with the in-store merchandising experts. For more than 15 years, TRO has been executing merchandising in consumer electronics and consumer product goods, with new verticals being added every week. From product display to planogram-based merchandising, we offer a comprehensive array of in-store tools focused on sell-through.
- Display & POP Management
- Compliance Verification
- Product Launch
- Brand Protection
- Effective merchandising simplifies the consumer’s decision-making process
- Attractive displays motivate buyers to buy more
- 82% of Mass Merchant purchase decisions are made in-store*
*POPSolutionsGroup Study (2012)